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Signature designer

Using the signature designer

What every control in the designer does, and the order that gets you to something good quickly.

  • Last updated
  • 6 minute read
  • Signatures

The designer is deliberately small. It gives you the choices that matter for an email signature and refuses the ones that break in Outlook, and it shows you the result as you go.

The controls

HHalden & RoweSK
Company standardDefault
HTMLPreviewSave

Layout

Brand colour

Font

Arial
Photo
Social links
Company logo
Call to action button

Live preview

Previewing as Amelia Hart
AH

Amelia Hart

Head of Operations, Halden & Rowe

  • +44 20 7946 0321
  • amelia.hart@haldenrowe.co.uk
  • haldenrowe.co.uk
HHalden & Rowe

Step 1 of 6

Layout

Four starting shapes. They differ in where the photo sits and how the contact details are stacked, which is what actually changes the feel of a signature.

Reduced motion is on, so the tour waits for you. Use the arrows or the list to move through the steps.

Making a variation rather than a new design

Most organisations need one design and a couple of near-copies: a leadership version with a bigger photo, or an office version with a local address. Duplicate first, then change the copy.

  1. Open the signature you want to vary and choose Duplicate.
  2. Rename it something you will recognise in a rule, such as Ireland office.
  3. Change only what differs. Everything else stays in step with the original design decisions.
  4. Save, then point a rule at it.

Watch out: Edits apply to everyone the signature reaches. If you want to try something risky, duplicate it and point a rule at the copy instead of editing the default in place.

When to drop into HTML

The HTML view is for the things a visual control cannot express: a two-column table, a specific font size, an inline style that a particular client needs.

  • Use it for finishing touches, not as the main way of working. Once you edit the HTML, the visual controls describe what they can and leave the rest alone.
  • Variables sit in double braces and are highlighted. See Writing your own HTML.
  • The preview beside the editor updates as you change the markup.
The HTML view: your markup on the left, the rendered result on the right, and every variable highlighted.

Something here out of date, or a step that did not work? Tell us and we will fix the article. Every page is checked against the running product, so corrections are welcome.