Skip to content
Browse the knowledgebase

Rules and campaigns

Create a rule

Adding a rule takes about a minute. Here is the order that keeps it predictable.

  • Last updated
  • 4 minute read
  • Rules

A rule is three decisions: what it matches, which signature it gives out, and how important it is compared with the rules around it.

Adding a rule

HHalden & RoweSK

Rules

Decide who gets which signature. Anyone without a matching rule gets your default signature.

Add rule
  • 30

    Person

    Amelia Hart

    Leadership
  • 20

    Department

    Sales

    Sales with offer
  • 10

    Email domain

    haldenrowe.ie

    Ireland office
  • 0

    Everyone else

    Fallback for everyone

    Company standard

The highest priority that matches wins. Ties are settled by the rule created first.

Step 1 of 4

Add rule

Opens a short form. Nothing is saved until you confirm, and a new rule changes nothing until its priority puts it above the rules it should beat.

Reduced motion is on, so the tour waits for you. Use the arrows or the list to move through the steps.

Before you add one

  • The signature you want already exists
  • The department is spelled the same way as in Users
  • The priority sits above the rules it should beat
  • You know who currently gets the old signature, so you can tell if it changes

Watch out: A rule at a higher priority than an existing one takes people away from it. Check the reach counts on both signatures afterwards to confirm the move happened where you expected.

Keeping rules up to date

Rules rot quietly. A department is renamed, someone leaves, an office closes, and the rule stays behind matching nobody.

  • Read the list as a story: highest priority first, ending with the fallback. If you cannot follow it, neither can anyone else.
  • Delete rules that match nobody. The reach count on the signatures will show up a rule that is not doing anything.
  • Re-check after a Microsoft 365 sync that renamed a department. The rule still says the old name and silently stops matching.

Something here out of date, or a step that did not work? Tell us and we will fix the article. Every page is checked against the running product, so corrections are welcome.